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WEBUpcoming Events. For the latest in campaign strategy & tactics plus industry news and analysis, subscribe for free today. Since its founding in 1980 Campaigns & Elections has been dedicated to being the go-to resource for political campaign professionals.
Rising Stars - Campaigns & Elections
WEBSince 1988, Campaigns & Elections has recognized the up-and-comers of the campaign world with its coveted Rising Star award.Nominations open in the Fall each year. To find out when nominations open, just subscribe to C&E using the signup form. Over the years, Rising Star recipients have climbed to the heights of politics, launching dozens of successful consulting firms and serving at the ...
Heuristics: Shortcuts voters use to decide between candidates
WEBApr 26, 2010 · Single Factor Heuristic. When using a single factor heuristic a voter makes a decision based on which candidate is best on a single factor. Often this is a specific issue but it can also be a trait such as experience or hometown. Voters may employ this heuristic in a variety of ways. Some may screen candidates by rejecting candidates that fail ...
RSLT - Campaigns & Elections
WEBRSLT increases voter turnout by measuring TV, radio, and podcast ads effectiveness using only first-party data. Political ads are expensive and every dollar matters, so it’s vital to gauge their […]
2020 Rising Stars - Campaigns & Elections
WEBWe’re Proud to Announce the 2020 Class of Rising Stars. Since 1988, Campaigns & Elections has recognized the best young operatives in the campaign business with the coveted Rising Star award. It’s one of the most prestigious honors in the campaign world for a reason: industry giants are counted among the ranks of former Rising Stars. Rising ...
The Top 5 Reasons To Sell Campaign Merchandise
WEBApr 9, 2018 · Here are the top five reasons you should be selling campaign merchandise. It’s opens a new avenue to donors. Not all supporters will just donate. For a significant portion, potential donors want something in return for their hard-earned dollars. Offering the supporter a $30 yard sign or $10 bumper sticker is a great way to convert that ...
TCSG - The Campaign Solutions Group - Campaigns & Elections
WEBTCSG is a company that provides various services for Republican/Conservative campaigns, such as polling, live agent, SMS, and GOTV. It has been in business since 1995 and has a high level of service and experience.
An Epidemic of Bad-Faith Digital Fundraising
WEBMar 17, 2021 · List-buying is an old practice, but it got a fresh kick from Facebook’s U.S. political ad ban. Cut off from lead generation ads, many campaigns and organizations decided to buy new donors in bulk. Sometimes they’ll send an introductory message asking if the recipient wants to hear from them, but more often the firehose simply turns itself on.
New Firm Focus: InFocus Campaigns - Campaigns & Elections
WEBDec 30, 2011 · Moving beyond the traditional notion of telephone outreach is key for campaigns that want to have any success with a phones program, says Byron LaMasters. It’s an idea that helped form the identity of InFocus Campaigns, the new firm launched by LaMasters and Tammy Palmer this past fall. “I think the veteran campaign managers understand how ...
Will Political Media Buying Adjust in Time for the Midterms?
WEBMay 31, 2022 · To target the midterm’s traditionally older electorate, media buyers could be tempted to go big on linear — a tried-and-true strategy that will still see plenty of dollars this year. But new research suggests that old ways of buying media might not work as effectively this cycle, especially if you consider that turnout of young voters could ...