Microsoft Advertising | End-to-End Digital Marketing Solutions for ...
Unleash the power of search Help drive sales with users actively searching for your products or services on Bing, Yahoo, DuckDuckGo, and other search engines within Microsoft’s extensive network and key partnerships.
Trends for engagement at Microsoft Advertising
Jun 27, 2022 · The most significant trend at Microsoft Advertising is to help make our customers’ lives easier. Research firm Kantar Group’s insights show content with images results in 50% more recall. 3 At Microsoft Advertising, we see that visual ads can lead to more engagement, quantified by higher click-through rates (CTRs). 4.
Display and Native ads | Microsoft Advertising
Create enjoyable ad experiences right from the start. Display and Native ads will be eligible to serve across massive consumer properties from Microsoft (including Microsoft Start, Microsoft Edge, Outlook, Bing, Microsoft 365, Microsoft Casual Games), as well as a range of high-quality publisher partners (including CBS Sports, USA Today, People, Food Network, The Weather Channel, and more).
Get the power of Microsoft Clarity | Microsoft Advertising
Oct 18, 2021 · More powerful data: Make better-informed optimization decisions on your website and within your advertising campaigns by fully understanding the customer journey and enhancing the signals captured. Free website analytics: Use Clarity to deeply understand post-click user behavior, path to conversion, and engagement on your ad landing pages.
The Microsoft Audience Network reaches new audiences
Nov 16, 2021 · Creating a new campaign to run audience ads on the Microsoft Audience Network is similar to creating a new search ad campaign. From the Campaigns page, click the Campaigns tab (or from the main menu on the left, click All campaigns and then Campaigns). Click Create campaign. Click the appropriate goal for the campaign.
Let your brand shine with Multimedia Ads | Microsoft Advertising
Jul 7, 2021 · Multimedia Ads are designed to combine your own assets like images, headlines, and descriptions with the power of machine-learning technology, to deliver the best attention grabbing large visual ads. These ads will be prominently featured on the right rail (right side of the search results page). To help your Multimedia Ad stand out even more ...
What’s new for Microsoft Advertising in January?
January 11, 2022. Welcome to 2022’s first edition of the Microsoft Advertising product roundup. Normally you’d find this post on the first Tuesday of the month, but we’re on the second Tuesday just for this January. Since our last post in December, we recapped Black Friday and Cyber Monday, announced new Marketing with Purpose attributes ...
Key October product updates | Microsoft Advertising
Oct 5, 2021 · Fall is officially here in the Northern Hemisphere, and Microsoft Advertising product rollouts have kicked into high gear! Since we last checked in with product updates, we’ve released key features such as Optimization Score, Credit card ads, and new Marketing with Purpose Business Attributes to showcase your brand values.. On top of all that, the Microsoft Audience Network has had plenty of ...
Key product updates for June | Microsoft Advertising
Updated June 4, 2021. Welcome back to another edition of our monthly product roundup! There’s been a lot of exciting news in the world of Microsoft Advertising this past month. Since the announcement of our new integration with Dynamics 365 Customer Insights, we also hosted Microsoft Advertising Activate, shared a myriad of insights, and announced our new multi-channel advertising and social ...
March 2022: Market expansion and other product updates
March 1, 2022. Welcome to the latest edition of the Microsoft Advertising product roundup! February quickly came and went, and now we’re looking forward to the warmer days and later sunsets coming soon. But the brief month was still chock-full of great announcements: New features for our Smart Pages website builder, Cruise Ads for travel ...