Independent measurement can serve as an arbiter, creating consistency across the media mix. As a provider of such measurement ...

Zip by DMA (Designated Market Area) is a method of market segmentation and analysis used by Nielsen to provide more granular insights within broader television markets. This approach combines ZIP code ...

2024 年 11 月的间隔日期包括 10/28/2024 至 11/24/2024。尼尔森的报告遵循广播日历，测量周为周一至周日。 纽约 --2024 年 12 月 17 日--在广泛报道总统大选和一系列体育赛事的月份里，多平台媒体分销 ...

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With the Olympics and major soccer tournaments like the UEFA Euro 2024 and Copa América scheduled, many anticipated 2024 to be a big year for sports. In the U.S., fans (and brands) eagerly followed ...

NEW YORK – December 19, 2024 – Nielsen, a global leader in audience measurement, data and analytics, and Sunbeam Television have announced a multi-year agreement for Local TV measurement in Boston and ...

Nielsen’s Local TV measurement backed by Big Data + Panel NEW YORK – December 19, 2024 – Nielsen, a global leader in audience measurement, data and analytics, and Sunbeam Television have announced a ...

NOWY JORK - 19 grudnia 2024 r. - Nielsen, globalny lider w dziedzinie pomiarów oglądalności, danych i analiz, oraz Sunbeam Television ogłosiły zawarcie wieloletniej umowy na pomiary telewizji lokalnej ...