At least that is how Ram brand CEO Tim Kuniskis sees it. “If the Hemi is back, we might as well get back to racing, back to ...

Update [Wed 21st May 2025, 7:55pm]: Following some teaser posts on social media earlier this week, Sega has now officially ...

More James Gilbert/Getty Images Upper Deck will be the primary sponsor for Tyler Reddick's No. 45 Toyota Camry XSE, with the brand logo visible within the car's livery. Fans of 23XI Racing are in ...

Logos help with quick identification and mean something to a brand. They tell a story, build trust, signify essential elements of business philosophy, and most importantly, make brands unforgettable.

Reddick, the driver of the No. 45 23XI Racing Toyota, is running a Jordan Brand paint scheme with the ... with a black rectangle over the famous Air Jordan logo. The paint scheme is in celebration ...

Once mocked for racing in a Las Vegas parking ... the kind of narrative canvas modern brands are hungry for. “This isn’t about putting a logo on a race track,” he said.

Does a logo need to get overhauled every so often to show the brand has a fresh identity? Or should it stay mostly the same to maintain consistency? The answer seems to be that it depends on the brand ...