Trust is built or rebuilt through honest, values-based storytelling. It’s a significant opportunity for damaged brands. Why? Because companies that acknowledge error and demonstrate intent to change ...

From free returns to fake refunds, retailers are walking a fine line between customer service and costly abuse.Retail returns ...

Over my forty years or so in and around dealing rooms and financial markets, I have heard many theories as to how to approach that problem and have settled on a process that has worked for me ...