We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo ...

In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into ...

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a ...

If you're working with a logo design company, be sure to do your research prior to equip them with as much information as possible regarding your desired graphic. The more information you are able ...

The computer age has brought graphic design closer to everyone ... on your way to developing your own brand image… First, decide on how the logo will be used – for a company, service, or product – and ...