Bulgari and MB&F have joined forces for their second-ever collaboration, this time reinventing one of the most iconic watch ...

The snake-like Serpenti was Bulgari’s first icon of watchmaking, and it remains one of its most famous – and original – designs. Or as Fabrizio Buonamassa Stigliani, Bulgari’s executive director of ...

The ornate snake-themed luxuries marketed by Western brands, however, stand in sharp contrast to the Year of the Snake gifts ...

Taking inspiration both from the classic Serpenti collection as well as MB&F’s innovative, futuristic designs, the watch is ...

The snake is a symbol that transcends times, places and cultures. Its universal significance is reflected in Bulgari’s serpent motif, which it has employed in various manifestations since 1948.

Blending art, culture, and AI in its new Shanghai exhibition, the high-end jeweler starts the year of the Snake off strong.

Today, the legendary brand Bulgari and independent Swiss watch brand MB&F unveil their newest timepiece collaboration: ...

Bulgari and MB&F just dropped a nw watch together modeled on Bulgari's iconic Serpenti watch with some elements inspired by ...

To ring in the Year of the Snake, Bulgari hosted a unique art exhibition in Shanghai, with works by 19 international and ...

And when LVMH powerhouse Bulgari announced a new collaboration, watch enthusiasts knew something special was coming. Turns out, they were right since Bulgari’s design chief Fabrizio Buonamassa met ...

The Bulgari x MB&F Serpenti is the brainchild of the most talented experts in the industry, Maximilian Büsser and Fabrizio ...