The Golden Arches is bringing back the beloved menu item after announcing chicken strips.

AI search is upending the way that consumers find information online, and marketers are turning to AEO to ensure they stay ...

Scott Bell is set to join BBDO New York in late June.

The best CMOs will be remembered for dismantling walls, translating strategy into action and building marketing teams that ...

The chief creative officer writes about authentic intelligence in a time of generative everything.

Converse launches a dating show with Amelia Dimoldenberg, e.l.f. Beauty acquires Hailey Bieber's Rhode, Pinterest inks its ...

18 ideas from 10 countries will square off in one of the most-watched categories at this month’s creative festival.

From what to pack to what to do there, these are your Cannes questions answered.

Marketers can build stronger connections by focusing on generational identity rather than relying solely on age.

Sophia Zhang had been CEO, North America of Gale Partners since March.

Hugo Veiga and Diego Machado are departing after 12 years at AKQA.

Renato Fernandez became Publicis U.S. chief creative officer 10 months ago and is a former longtime veteran of TBWA\Chiat\Day ...