AI-generated user accounts are the new normal for Instagram and Facebook parent, Meta. Here's how AI influencers and artificial accounts are evolving.

Initial negative responses were around concern about AI-generated "slop" that already litters Facebook and that Meta would be directly feeding into the feeds itself. The more prominent backlash came as people discovered the accounts describing themselves as actual people with racial and sexual identities.

Facebook and Instagram parent Meta, whose platforms are already flooded with AI-generated content, recently floated an idea to make the problem even worse: letting users create bot characters in their AI Studio that would then become functional "users" of these sites themselves,

Meta, the company behind Facebook and Instagram, recently removed several AI-generated accounts depicting Black people following user complaints. In an interview with the Financial Times, Meta’s VP of Product for Generative AI,

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