The key problem in using marketing automation software as a sales tool is that it tries to take a shortcut through the typical sales process. The prospects download your report or whitepaper, so you ...

Tactile marketing automation software integrates directly with a CRM or marketing platform, enabling marketers to incorporate customer data and intent signals to customize the content and timing of ...

A marketing manager looking at the data dashboard of a marketing automation software showing successful campaign results. Zeta Global (NYSE:ZETA) offers AI marketing cloud services through the ...

Rubic Management, a newly launched all-in-one business automation platform, is now making it possible to simplify every ...

Nonprofits are running data-driven campaigns that put corporate marketing teams to shame. And B2B brands? We’re out here ...

Marketing automation makes work easier, faster, and increases lead generation. Businesses utilize automation in dealing with emails, social media, and customer relations. Below is the list of the 10 ...

Explore the best marketing automation software for 2025, with detailed comparisons of top platforms like HubSpot, ActiveCampaign, and more. Find the right solution for your specific business needs.

CNW/ - Info-Tech Research Group has unveiled its list of the top ten software solutions that delivered the most significant productivity impact for organizations over the last year. Recognized as ...

Measuring the ROI of digital marketing isn’t just about crunching numbers; it’s about uncovering what’s truly driving growth.

Industry experts say c-store operators looking to invest in kitchen automation will get the most bang for their buck if they ...