This case study describes a campaign in the US by Kool-Aid, a beverage brand owned by Kraft, which sought to convert passive awareness of the brand into sales by targeting mothers on social media. The ...
Kool-Aid is preparing to launch its first new, limited-edition flavor in three years after the Saints selected McKinstry in the second round of the 2024 NFL Draft.. “Black Cherry Blitz” is ...
Even though it was once a childhood beverage staple, there's a good chance Kool-Aid probably hasn't crossed ... from the ...