Courtney Ott will lead Cinetic Marketing. Her promotion comes after news broke that longtime head Ryan Werner is leaving the ...

Emily Ketchen discusses bringing artificial intelligence into the marketing organization and how to stay agile during periods ...

Public relations is an extremely powerful tool in any business's toolkit these days. But it isn't a magic wand. Read on to ...

Whether they’re targeting individual consumers or companies, B2C and B2B marketing are no longer as different as we once ...

Think of publicity, marketing and branding as the three legs of a tripod. They all work together to hold up your business's ...

Successful product launches and a well-executed growth strategy need a clean, compliant and usable source of truth across ...

Chikita Sobti talks about her win as the Communicator of the year, her journey, and shares learnings from her experience in the comms realm ...

Research suggests that brands that are prompt and transparent in disclosing a hack, notifying the affected customers and ...

SBC News has heard from GAMSTOP and the UKGC on the issue of an offshore casino being promoted by a global PR newswire.

Students at InternPitch Camp 2025 were given just 35 hours to create marketing campaigns and pitch them to major brands in ...

This project is about more than aesthetics — it’s about giving veterans a space to heal and feel valued,” Amanda Harris with ...

"Our partnership with Hydro One strengthens our ability to empower coaches who play a vital role in making sport more inclusive and accessible," said Jeremy Cross , Executive Director, Coaches ...