Advertising doesn’t just inform; it subtly molds our choices. In the competitive fast-food sector, standing out through ...

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...

We’ve discussed how wealthy industries like Food, Pharma, and Health Care influence the information we receive. Now, let’s ...

Trump takes the tools of dictators and adapts them for the Internet. We should expect him to try to cling to power until ...

Want Facebook ads that stop the scroll and drive sales? Get the scoop on what goes into high-converting ads, plus a practical ...

When necessary, using additional software can be helpful as well — for example, verification tools to detect domain spoofing.

The new rules, which cover both TV and radio, instruct drugmakers to use simple, consumer-friendly language when describing ...

Netflix has 70 million users of this tariff. That's almost a quarter of all users. New customers often choose ads.

Valuable feedback came from a user who found one of our ads “too salesy” and lacking practical information on how our SEO tools could solve their specific problems. They wanted real examples and clear ...

Whether it's a hungry child in a war zone or a polar bear on a shrinking raft of ice, we're all familiar with shocking images ...

In one example, a Duke University professor found that ads for the allergy drug Nasonex, which featured a buzzing bee voiced ...

The cost of renewables is plummeting, heat pumps are selling like crazy, and red states are raking in cash from the IRA.