JD Supra7h
Unlocking Neural Privacy: The Legal and Ethical Frontiers of Neural Data
Over the last quarter century, the boundaries of privacy have shifted dramatically. Once considered private, vast amounts of personal ...
Can Cleaning Feel as Good as Petting Puppies? New Neuroscience Research from Clorox Says It Can
Clorox announced a new brand platform, Clean Feels Good, that reimagines what brings small moments of satisfaction into people's daily lives. The platform includes innovative research comparing the ...
Morningstar3d
Can Cleaning Feel as Good as Petting Puppies? New Neuroscience Research from Clorox Says It Can
Measuring How Good Clean Feels Emotiv used electroencephalography (EEG) technology to measure brain activity reflecting positive emotions, enthusiasm and approach motivation, a.k.a. good feelings.
Clorox Proves ‘Clean Feels Good’ & ‘RHONY’ Alum Dorinda Medley Agrees
"Real Housewives of New York" alum Dorinda Medley loves to clean so her partnership with Clorox is organic and fun for her.
consumergoods4d
Clorox Neuroscience Experiment Says Cleaning Brings Joy
To do so, Clorox partnered with neurotech company Emotiv to run an experiment that used electroencephalography (EEG) technology to measure positive emotions, enthusiasm, and motivation. Thirty ...
GitHub29d
Mental Attention States Classification Using EEG Data
The data was collected from 34 experiments on different subjects to monitor mental attenion states using passive EEG. Below are some key characteristics of the dataset: Device: Using EMOTIV EEG to ...