AI is not making agencies obsolete. It’s transforming them. The agencies that thrive will be those that lead AI—not merely ...

Consumers are no longer passive participants in brand messaging. In fact, 71% of consumers expect personalized brand ...

As Goafest 2025 kicks off, this article examines the global standing of Indian ad awards, stressing the need to move beyond ...

Jordan Belonwu is the founder and creative director of Belonwus, a full-service creative consultancy and multidisciplinary ...

Hospitality group Fink has named Example as its new strategic marketing and PR agency.The announcement:Fink Group – home to ...

Do you want to make some extra cash from home? Well, there are plenty of options online to choose from. Surely you have a ...

Learn how AI tools like ChatGPT can help photographers streamline workflows, attract clients, and elevate their marketing ...

In this edition of “Ask the Board,” we feature Caroline Volz, Director of Growth Marketing at Tuckernuck, an online retail ...

During Reflect Festival 2025, the largest technology and entrepreneurship event in Eastern Europe, the Middle East, and North Africa, Olga Loktionova, PR Director at the creative agency CAPSBOLD, ...

As part of The Drum’s Miami focus, we meet the small but mighty agency whose Latin-rooted creativity, people-first culture and irreverent spirit have propelled it from Burger King upstart to one of ...

Developed by Brazilian media outlets in late 2024, the solutions are available free of charge to any journalistic ...

Google is funding short films that move away from AI doomsday scenarios and examine potential benefits of the technology.