News

With covid-19, there is not one but two new realities shaping up, and both call for a new approach from digital marketers, says Terry Mo, Director – Performance at OMD. As we move through the covid-19 ...
Vuclip, a premium mobile video on demand (VOD) service for emerging markets, has released its Global Video Insights (GVI) from a survey it conducted across more than 8,500 users spanning the emerging ...
<p>Lebanese media planners crawl towards the multiscreen world of brand building Since the revolutionary invention of the Internet, media channels have been changing year after year, urging agencies ...
When people were confined to their homes last year, due to the COVID-19 pandemic, the desire to stream television, films and videos online increased even further as consumers needed an escape from the ...
“We live in an amazing world and we waste it on the crappiest generation of spoiled idiots; everything is amazing and nobody is happy.” That’s a pretty harsh judgment by Mexican-American comedian ...
Have you ever wondered who funds the Internet? Who pays for all the content and services that we enjoy online for free? The answer is advertisers. They fund the “free Internet” and they are the reason ...
British entrepreneur, John Wilford, has launched a new marketing agency, JW International (JWI) to serve the Middle East region. This new business will be based on the same ethos as its sister ...
The fifth edition of Communicate’s virtual events series explores the different ways brands can monetize their virtual conference/webinar to earn revenue. While virtual events have been a great way to ...
GEMS Education, one of the leading providers of K-12education, has introduced a new global brand identity, which better reflects the company’s vision, mission and values. The above design will replace ...
Magnus Olsson is the co-founder and Managing director at Careem. At TechCrunch, Olsson advised on how to scale startups in the MENa region. We sat down with Olsson and talked about his experience with ...
Look we're living in crazy times right now. 2020 was a whirlwind of a year and the first week of 2021 isn't going exactly like many of us hoped it would. So, Communicate figured escaping from all the ...