I just crossed 20,000 miles in my Cybertruck, averaging just $0.075 per mile, but seeing it drop nearly 50% in value already?

Until recently, a glance at Tesla’s official page for the Cybertruck looked like Elon Musk’s vision board. There were images ...

Tesla has revamped the marketing of its Cybertruck, shifting from a high-tech image to promoting it as a practical, ...

The Cybertruck was supposed to be the future. When Tesla finally rolled it out in late 2023, it came with years of hype, a ...

A Tesla Cybertruck owner believed Elon Musk’s claims that the Cybertruck would be able to “act as a boat” and “cross rivers”, ...

Ahead of Tesla's earnings on Tuesday, Elon Musk is quietly rebranding the Cybertruck.

Enter a quiet rebrand. Over the past few months, Tesla has moved to position the Cybertruck as a working man's vehicle — less ...

This piece has been revised to incorporate supporting visuals. Tesla Inc. (NASDAQ:TSLA) has reportedly pivoted its marketing ...

Facing a dip in demand and a brand image impacted by its CEO's politics, Tesla has undertaken a subtle rebranding of its ...

Tesla pivots Cybertruck marketing to appeal to traditional pick-up truck drivers, facing declining sales and vandalism.

It looked more like a DeLorean mated with a tank than ... In its latest pivot, Tesla is repositioning the Cybertruck as a rugged, functional workhorse—less Mars rover, more F-150.