But for several years, he appeared in commercials as the "Old Spice Guy." His first commercial spot was in Old Spice's "Smell Like a Man, Man" campaign in 2010 during the Super Bowl, where he ...

The music icon, who stars in Old Spice's latest commercial, has added the brand's new body wash to her regimen When you've been blessed with Patti LaBelle's talent, you can do anything.