Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

the James camp wanted Bronny to become a Laker, and when their selection arrived at pick No. 55, they made it happen. LeBron was technically set for free agency in July, but he re-signed in early ...

History was made as Lakers teammates LeBron and Bronny James became the first father-son duo to ever play in a regular-season NBA game. LeBron, 39, and Bronny, 20, both checked into the game with ...

They are also in the middle of a two-game winning streak. LeBron James finished his night with 19 points, ten rebounds, 16 assists and one steal while shooting 6/14 from the field in 35 minutes of ...

The father-son duo took to the court on Oct. 22. Los Angeles Lakers star LeBron James-- the NBA's all-time leading scorer -- and his son Bronny James make NBA history Oct. 22, taking to the court ...

LeBron James' all-encompassing legacy includes ... In addition to lucrative contracts in the NBA, James reportedly signed a lifetime contract with Nike and is a Fenway Sports Group (FSG) partner ...

Bronny James, and LeBron inking a two-year, $104 million contract extension. The 36-year-old Curry, meanwhile, signed a one-year contract extension for $62.6 million in August that will keep him ...

Hours after they became the first father-son duo to share an NBA court together, LeBron and Bronny James were sued for their alleged involvement in a 2022 car crash in the desert town of ...

LeBron James had competed against Stephen Curry, fought against him and the Golden State Warriors for NBA titles over a defining chapter in the league’s history. Until this summer, they had ...

LeBron James re-signed with the Lakers this offseason not long after the franchise drafted his son with the No. 55 pick. ESPN's Shams Charania reported last week that the Lakers plan to have ...

LeBron James gave his 20-year-old son a pep talk before they rose from the Lakers bench. Amid rising cheers, they walked together to the scorer's table — and then they stepped straight into ...