Elon Musk told Tesla investors he's scaling back ... some analysts say. "Musk's personal brand has been permanently tarnished by his political activities in the last several months, and exiting ...

It’s difficult to find a pure parallel to a past mass-market brand crisis that boils down to widespread contempt for a CEO.

Elon Musk has been called a Moonshot Master, the Edison of Our Age and the Architect of the Future, but he’s got a big ...

Experts say it could be too late for Tesla to "separate the man from the machine" as Elon Musk's personal brand hits an ...

In February, Elon Musk seemed at the peak of ... Management and a Tesla investor, said that Musk has created “a huge amount of brand damage” to his car company due to his insidious presence ...

But now he’s losing his job in government. DOGE has slashed tens of thousands of dollars when it comes to public services, despite the website probably telling you it’s saved billions - and now his ...

COMMENT: Tesla has endured a brutal start to the year, but it will bounce back. Elon Musk’s personal brand has been battered ...

The automaker's shares rose nearly 8% on Wednesday after Musk said he would cut back his work for President Trump to a day or ...

“We’re not on the ragged edge of death, not even close,” Tesla CEO Elon Musk ... built its brand on its CEO’s persona; buying one of its vehicles meant acquiring a bit of Musk’s image ...