Before Super Bowl LIX, Adidas made waves by releasing an iconic "family picture" featuring some of its top athletes, ...

Star athletes including Aitana Bonmatí and Trinity Rodman have come together with adidas for ‘You Got This’. This arrives as ...

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

Jerry Lorenzo, founder of Fear of God ATHLETICS and the Global Head of adidas Basketball, has proven himself to be one of the most innovative and provocative designers in the footwear industry.

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Adidas has unveiled the official match ball of the 2025 Club World Cup. The design is distinctly American, with FIFA saying ...

Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months.

In its new global study, adidas reveals the positive behaviors that athletes need from coaches, parents, supporters and ...

Adidas Five Ten athletes, including pro rider Samantha Soriano, will be featuring the new footwear in upcoming events. “I ...

A new commercial from Adidas shows Patrick Mahomes receiving best wishes in Super Bowl LIX from sports stars and his family.

The Athletics Trainer in Night Brown will be available for $250 in adult sizes on January 31 exclusively on the CONFIRMED app, adidas.com and select adidas stores globally.

adidas and Fear of God Athletics have introduced the Athletics Trainer, an expansion of the collection’s lifestyle footwear lineup. Designed with a sleek and elevated aesthetic, the new silhouette ...